Twitter for busy bakeries

Baker Tweet is an interesting little device allows busy bakeries to tweet what is fresh. Twitting from presets by just a flick of a dial and pressing a button. When they are not so busy, they just have to log into bakertweet.comto change the presets. It was made by digital creative agency Poke who says they are “based across the road from the Albion [the first bakery to have the device installed, @albionsoven] and, perhaps selfishly, we wanted a way to get the freshest baked stuff first. Then we realised it could be a great tool for bakers everywhere”.

(Via Ben Terrett’s flickr stream)